4 Key Points Sellers Need to Know About Today's Buyers

Here are a few important things sellers should know when it comes to working with current homebuyers.
  • 1. Price is king. Buyers are still wary about the market and overpaying for a home. They know many buyers overpaid in the mid 2000s and then found themselves underwater when home prices dropped. They also know others who have bought foreclosure or short sale properties more recently. Yes, neighborhoods and school districts matter greatly, but the ultimate filter will be price.
  • 2. Buyers begin their shopping online. According to the 2012 Profile of Buyers and Sellers from the National Association of Realtors®, for 41% of homebuyers, their very first stop in the home buying process is the Internet. In their search, they set filters for homes they want to see, such as price, bedrooms, and garage spaces. That is wonderful news if a seller's home is priced correctly—it will come up in the initial search. However, it also means that if a property starts out overpriced to "test the market," it may never be returned in the search listings; and motivated, ready-to-go buyers may never see it at all.
  • 3. A picture is worth a lot. Because buyers place so much weight on their online comparison shopping, the photos of the interior and exterior can help move a home to the top of a buyer's list or remove it all together. Photos entice buyers or turn them away; so they need to be well done and include the key locations that buyers care about: kitchens and bathrooms.
  • 4. The Internet has made comparison shopping easier than ever. Potential buyers can easily jump from property to property online to compare homes in the same price range. A good exercise for sellers is to do the same thing—search the home listings of properties in the same area and with a similar sales price to see how their own home compares. Is their house priced realistically? Are there numerous homes in the same price range that have similar or even better amenities? Where does their home fall? Sellers will have a better picture of the competition, and perhaps become more willing to negotiate with buyers if an offer is made.
Shelter Mortgage Company, Your Weekly Edition—Mortgage Fortune, by guarantymortgagemadison1, July 22, 2013

The See Team is the premiere real estate team in the greater Madison and Middleton Wisconsin area. We have over 60 years of combined experience in real estate, and we know the towns where you want to buy a new home or sell your home: Madison, Middleton, Verona, Sun Prairie, Waunakee, Fitchburg, Spring Green, Oregon, or any other place in South Central Wisconsin.

If you're relocating to the Madison - Middleton Wisconsin area, we'll tell you about our neighborhoods, schools and best places to live. We've lived here all our lives and raise our families here - we'll share with you all we know and make looking for your new home in Dane county a pleasure.

If you're looking for the perfect house, home, condo, town home or land for sale in the Madison / Middleton real estate area, we're your team. We also help clients locate commercial property to rent or own.

SEE the difference. 

http://www.seemadisonrealty.com

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